Brokerage house tries to attract customers
NH Investment & Securities announced June 1 that the Seoul-based company plans to extend its unique product of offering an annual interest rate of 4.5 percent.
Earlier this year, the brokerage house joined hands with Kakao Bank to come up with the product to attract more than 1 trillion won in around 470,000 accounts.
A new customer can save up to 500,000 won per month in the account over the six-month period to savor the 4.5-percent pre-tax interest rate.
When the number of new customers reaches 40,000, however, the scheme might come to an end, according to NH Securities.
“We have thought of what our customers want at this age when the interest rate approaches zero percent,” an NH Securities official said. “We will keep attempting to offer what our clients want.”
Last month, the Bank of Korea slashed the benchmark interest rate to a historic-low 0.5 percent to grapple with the economic downturn caused by the novel COVID-19 coronavirus.
NH Securities was launched in 2006 when Sejong Securities was incorporated into the National Agricultural Cooperate Federation, otherwise known as Nonghyup.
Currently, CEO Jeong Young-chae is heading the outfit whose biggest shareholder is NH Financial Group. Its stake is 76.09 percent.