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Samsung Electronics plans to showcase new innovative projects developed through its C-Lab program at the Consumer Electronics Show 2023 in Las Vegas early next month. Photo courtesy of Samsung Electronics

Korean firm will showcase C-Lab startups

South Korea’s Samsung Electronics announced on Dec. 28 that it would be showcasing new innovative projects developed through its C-Lab program at the Consumer Electronics Show (CES) 2023.

To the public, the Seoul-based tech giant plans to unveil four notable projects from C-Lab Inside, its in-house venture program, and eight startups supported by C-Lab Outside, its startup acceleration program.

Included in the four in-house projects will be two metaverse platforms of Meta-Running, and Parkamix, on top of new meditation experience outfit Soom, and Falette, which focuses on three-dimensional digital transformation for home fabric products.

Eight outside projects will be NdotLight, NEUBILITY, 40FY, CELLICO, Plask, Wrtn Technologies, Catius, and Erangtek.

Visitors can witness the innovative projects at Eureka Park in Las Vegas, the U.S., the main exhibition space for numerous startups from around the world, according to Samsung.

As one of the world’s largest tech fairs, the next year’s edition of the annual CES will take place in Las Vegas between Jan. 5 and Jan. 8.

Samsung noted that it expected startups from C-Lab to engage the global market for their projects through CES, strengthen their business feasibility, and have meetings with potential investors.

“It is a great pleasure to see that C-Lab startups have proven their technological prowess on the global stage, as evidenced by the most Innovation Awards ever at CES,” Samsung CFO Park Hark-kyu said.

“We hope that C-Lab startups will be able to more actively target the global market and show the excellence of Korean startups.”

Samsung is the world’s largest producer of memory chips, smartphones, and flat-panel displays.

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