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Shown above is the world’s largest virtual production state, which is situated in Paju, Gyeonggi Province. Samsung Electronics and CJ ENM built the facilities. Photo courtesy of Samsung Electronics

Samsung joins forces with CJ ENM

South Korea’s Samsung Electronics announced on May 24 that it had joined forces with CJ ENM to build the world’s largest virtual production stage.

Samsung Electronics noted that the studio’s real-time virtual experience was based on connected cameras and its micro-LED technology, otherwise dubbed The Wall.

Samsung Electronics is the world’s largest manufacturer of memory chips, smartphones, and flat-panel displays. CJ ENM is South Korea’s leading entertainment corporation.

In fact, the two companies formed the partnership midway through last year to leverage the customizable, modular technology of The Wall and CJ ENM’s content production.

Samsung Electronics claimed that the opening of the new studio, located in Paju, north of Seoul, demonstrated momentum from both firms toward the next-generation video production technology.

“We are delighted to announce the opening of this virtual production stage in partnership with CJ ENM, a company at the forefront of media and entertainment,” Samsung Executive Vice President Ha Hye-sung said.

“We are excited to see the innovation that this new space will produce, bringing the latest content to life like never seen before on our incredible display, The Wall.”

Samsung Electronics said that The Wall’s screen measures over 1,000 inches in a custom over the display of 20 meters in diameter and 7 meters in height.

The tech giant commented that the real-time, virtual set was designed to reduce the image compositing needs and save time as well as production costs.

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The publisher studied Korean history in Seoul and management of business administration in the United Kingdom. He has 20-year experiences in the media business. Kim can be reached at voc200@gmail.com or 82-2-6956-6698.